The senior population in the United States is vast and growing, with all baby boomers reaching retirement age (65 and up) by 2030. The second-largest age group in the U.S. provides savvy entrepreneurs with unique opportunities to cater to the needs of this vibrant population.
Nowadays, seniors are more active and optimistic than ever, with many foregoing the option to move into retirement communities or move in with relatives in favor of aging in place, preserving their independence and enjoying their golden years in the homes they have so lovingly built over the years.
AGING IN PLACEAs many as 82 percent of American seniors own their own homes and hope to live there as long as possible. They have raised families there, experienced milestones and triumphs, and they wish to e…