FirstLight Home Care Unveils Newly Designed Website

Home care provider gives its national website and local franchise sites a refresh

December 07, 2022 // FranchiseMarketingSolutions.com // CINCINNATI, Ohio - FirstLight Home Care, a leading provider of home care services, has launched a newly designed website.

With updated content, colors and a refresh of the current branding, the main website and local franchise sites feature improved navigation and functionality on desktop and mobile and make accessibility a priority.

The enhancements help clients and families quickly and easily navigate the site to find the home care services they need and help potential caregivers find employment by directing users to the nearest FirstLight Home Care location. Other features include interactive elements, helpful resources and FAQs so that visitors can learn more about available home care services.

Zbra Studios, a California-based web development, design, and marketing firm, worked closely with FirstLight’…

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FirstLight Home Care Opens New Office in Irvine, California

December 05, 2022 // FranchiseMarketingSolutions.com // Irvine, CA - FirstLight® Home Care is pleased to announce the opening of its office in Irvine, CA.

FirstLight Home Care of Irvine owner and president, Charith Weerasuriya, and his team provide companion care and personal care services to individuals who need support in the place they call home, including seniors, veterans, adults who are recuperating and individuals with Alzheimer’s and dementia. Professional, trained caregivers help with many needs, from companionship, transportation and household tasks to individual responsibilities like mobility, bathing and personal hygiene.

“I have witnessed first-hand the life-changing impact the world of caregiving provides to families in need,” said Weerasuriya. “Having a professional caregiver assist my ailing loved one allowed our family the opportunity to be there in our own key roles. The caregivers were there to provide sup…

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FirstLight Home Care Opens New Office in the Austin Metropolitan Area

October 06, 2022 // FranchiseMarketingSolutions.com // Austin, Texas - FirstLight® Home Care is pleased to announce the opening of its office in the Austin Metropolitan area, serving Leander, Cedar Park, Jollyville, Valle Escondido, Rock Harbour, Glen Lake, Steiner Ranch and surrounding communities.

Zaid Hayyeh owns FirstLight Home Care of North Austin and operates the business with Taha Yasin, Chief Operating Officer. The company provides companion care and personal care services to individuals who need support in the place they call home, including seniors, veterans, adults who are recuperating and individuals with Alzheimer’s and dementia. Professional, trained caregivers help with many needs, from companionship, transportation and household tasks to individual responsibilities like mobility, bathing and personal hygiene.

“Home care isn’t just about providing much-needed services,” said Hayyeh, President of FirstLight Hom…

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FirstLight Home Care of Greater Charlotte | A Teepa Snow Positive Approach® to Care Designated Organization

Company is one of only three home care organizations in the world with this designation

August 30, 2022 // FranchiseMarketingSolutions.com // CHARLOTTE, NC - FirstLight Home Care of Greater Charlotte has announced it is now a Positive Approach® to Care (PAC) designated organization, meaning it is aligned with the PAC philosophy and techniques for dementia care and applies these skills consistently with its staff.

The Charlotte office is one of only three home care organizations in the world - and the only local office in the national FirstLight Home Care franchise network - that has this designation.

Teepa Snow’s Positive Approach® to Care (PAC) is a nationally recognized dementia care training program that enhances the life and relationships of those living with brain change by providing services to increase awareness and improve dementia care skills. The goal is to create a supportive, positive environment for those living with dementia by focusing on what…

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FirstLight Home Care Announces Corporate Partnership with the Aging Life Care Association

August 19, 2022 // FranchiseMarketingSolutions.com // CINCINNATI, OHIO - FirstLight Home Care is proud to announce its corporate partnership with the Aging Life Care Association®.

Aging Life Care™ management, also known as geriatric care management, is a holistic, client-centered approach to caring for older adults or others facing ongoing health challenges.

Aging Life Care Professionals® (sometimes referred to as geriatric care managers) have a wide range of educational and professional backgrounds with a specialized focus on challenges associated with aging and disabilities. Through consultation, assessment, care coordination and advocacy, an Aging Life Care Professional works with clients and families to address these challenges. Their guidance helps families with key decisions that can ensure quality care and quality of life for their loved ones.

"This partnership gives our local FirstLight Home Care offices across the country valuable resourc…
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FirstLight Home Care | Local Senior Care Advocates Continue To Meet The Growing Demand For Home Care Services

July 20, 2022 // FranchiseMarketingSolutions.com // JACKSONVILLE, NC - FirstLight® Home Care of Guilford has expanded, opening a second location in Jacksonville, NC. Owners and business partners Tina Glenn and Roget de Percin Berendes are pleased to announce the company’s growth and continued focus on providing companion and personal caregiving services to clients and families who require extra support.

FirstLight Home Care of Jacksonville delivers home care services to individuals who need companionship and personalized care in the place they call home, including seniors, veterans, adults with disabilities and those recovering from illness or injury. Trained caregivers help with many needs, from errands, transportation and household tasks to personal care responsibilities like bathing, grooming and hygiene.

Glenn and de Percin Berendes have been caring for seniors and other adults in Guilford County since 1999. They operate…

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FirstLight Home Care Continues to Advance Its Focus on Franchisee-First Approach

June 08, 2022 // FranchiseMarketingSolutions.com // CINCINNATI, OHIO - FirstLight Home Care announces a new appointment and several additions to its franchise development and support teams.

Glee McAnanly has been named President and Chief Executive Officer and is taking on the dual role of day-to-day operations and executive leadership. McAnanly has more than 30 years of experience in franchise leadership and vast expertise in owner operations. She was appointed President of FirstLight Home Care in February 2021 and has had an exceptional track record of leading the company into its next chapter of growth and success.

“Since her promotion to president more than a year ago, Glee has been building the foundation to help grow our franchise system,” said Bernard Markey, Managing Partner Board of Directors for FirstLight Home Care. 

FirstLight hired Frank Todisco as Executive Director of Franchise Development. He is responsible for…

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FirstLight Home Care Names President, Expands Support Team to Drive Continued Emerging Growth

National home care provider announces new President and team members in Field Support, Operations, Healthcare Strategy

June 30, 2021 // FranchiseMarketingSolutions.com // CINCINNATI, OHIO - FirstLight Home Care, a leading provider of home care services, has named a new president and announced strategic personnel additions to its leadership team that will help drive the company's continued long-term growth.

Bernard Markey, Managing Partner Board of Directors for FirstLight Home Care, said, "Acquiring the right talent is one of the most important contributors to growth. These leaders possess the qualifications, expertise and determination to help propel FirstLight into even more success as an organization."Glee McAnanly was recently appointed President. She has been leading the company to help drive sustainable growth and further FirstLight's long-term vision and Culture of Care. Glee brings a wealth of experience, including more than 30 years in franchise leadershi…
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FirstLight Home Care | Emmy-Nominated Series Explores America’s Rich, Diverse Legacy, One House And One Family At A Time

February 11, 2022 // FranchiseMarketingSolutions.com // CINCINNATI, OHIO - FirstLight Home Care, a provider of home care services, is now a proud supporter of Legacy List with Matt Paxton, an Emmy-nominated series about the precious memories attached to the hidden treasures inside our homes.

Legacy List features families from across the country who are ready to downsize. The show explores the challenges between holding on to the past and embracing the future; it also stresses the importance of sharing family stories above keeping objects. Each episode follows one family’s emotional journey as Matt and his team help them sort through a house full of memories.

“Making memories with our families is everything. Legacy List is all about the importance of family, the stories we share and the cherished memories we want to hold on to,” said Glee McAnanly, president and CEO of FirstLight Home Care. “We have such a connection to this …

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FirstLight Home Care | Matt Paxton Helps Surprise Charlotte Caregiver On National Caregivers Day

February 22, 2022 // FranchiseMarketingSolutions.com // CHARLOTTE, NC - FirstLight Home Care, a provider of home care services, has named Brian Roh of Charlotte, NC as its National Caregiver of the Year.

Roh was presented with the honor during a National Caregivers Day appreciation event at FirstLight’s Charlotte office. He was nominated for the award by Ken and Mary Ellen Fleming, owners of FirstLight Home Care of Charlotte.

“Brian is thoughtful, genuine and compassionate,” said Mary Ellen Fleming. “He goes the extra mile to keep his clients safe, to offer encouragement and treat them with the dignity and respect they deserve. He is just one of those caregivers who never hesitates to simply do what needs to be done.”

More than 45 Caregiver of the Year nominations were received from FirstLight offices across the country. Nominees were evaluated on service excellence, quality of caregiving skills and bringing the Fi…

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FirstLight Home Care | Home Care Company Helping Seniors Age in Place in Minneapolis

Local franchisee meets increasing demand for caregiving services, brings jobs to the community

March 07, 2022 // FranchiseMarketingSolutions.com // Minneapolis, MN - FirstLight® Home Care, a provider of home care services, is pleased to announce that one of its newest offices is assisting seniors and other adults in the Minneapolis Metro area. This is the first location for FirstLight in the state of Minnesota.

Christine Schumann owns and operates FirstLight Home Care of Minneapolis West Metro, which provides companion care and personal care services to individuals who need support in the place they call home, including seniors, veterans, adults with disabilities, those recuperating and individuals with Alzheimer’s and dementia. Professional, trained caregivers help with many needs, from companionship, transportation and household tasks to individual responsibilities like bathing and personal hygiene.

“Home care isn’t jus…

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