If you’re considering investing in a franchise, one of the first things you’ll need to do as you work through your initial checklist of priorities is to develop a business location strategy – which means being crystal clear and purposeful about your franchise territory.
Most franchisors will offer a defined business territory for you to work in, but there are some key things you’ll need to consider before you sign on the dotted line. The location configuration, size, and composition of your territory, as well as the terms imposed by the franchisor, will help you determine the best territories for your franchise and help you down the path to franchise ownership.
Why Does Location Matter for a Business? &n…