If Home Clean Heroes has learned one thing in the past year, it’s how to handle the curveballs that life throws.
At the onset of the pandemic in 2020, the Home Clean Heroes corporate team quickly pivoted and identified steps to protect both employees and customers alike across our locations.
Once those protocols were in place, our Home Clean Heroes franchise owners were able to continue safely cleaning homes, highlighting the importance of maintaining a clean and healthy home during COVID-19 to customers .
Now that things are returning to normal, franchisees are facing an entirely new challenge. People are entertaining at their homes again, and in general making plans that are filling up their schedules, leaving them with messy homes they want cleaned.
While this is great news for the home cleaning industry, franchisees have been faced with difficulties hiring cleaning technicians to keep up with the rapidly growing demand of home cleaning service. While no one complains of having too many customers, it’s frustrating to have the business but not enough hands to do the work.
This has been a challenge nationwide for the service industry, with almost every restaurant and retailer you can think of highlighting ‘Now Hiring’ messaging on their websites and in their store windows. With the job market being so competitive, it’s more important now than ever to make clear to potential employees why they should choose your company over others to seek employment.
Providing Now Hiring Support for Franchise Owners
Despite the hiring challenges that businesses are facing, the Home Clean Heroes corporate team is providing constant support to franchisees to help them navigate through these difficult times and to assist in finding the right people to join their grime-fighting family.
Here are a few of the ways that Home Clean Heroes franchisees are being supported with Now Hiring efforts by our corporate team.
- Consistent Now Hiring marketing. The corporate team has worked with franchisees to provide thorough and consistent messaging on franchisee’s websites, social media pages, and digital ad campaigns.
- Providing Tips for Hiring. Home Clean Heroes has held Q&A sessions with representatives from Indeed and the Home Clean Heroes job management platform to provide tips and best practices for job postings.
- Research and Brainstorming. Since the corporate team has our local Home Clean Heroes operation in Virginia Beach, we’re able to see firsthand some of the challenges franchisees are facing and work on solutions to share. Trying different incentives for new hires, testing what benefits employees appreciate the most, and even testing different job posting platforms have all been steps we’ve taken to better guide franchisees. We are also able to see what tactics franchisees find successful in certain markets and then share that knowledge with neighboring franchise owners.
- Thorough Training Support. Once our franchisees attract new employees, our corporate staff provides thorough onboarding training for new hires. Our training includes system and sales training for office staff and detailed field training support for the onboarding of new cleaning technicians.
When starting a business and facing challenges outside of your control, having the support of a franchisor to go through it with is an incredible benefit you won’t get outside of the franchise industry. Not only are they present to help you find solutions quicker, but it gives you the confidence and resources to handle said issues that you otherwise might not have had.