Handyman Connection Franchise

For over 25 years, Handyman Connection has made it a priority to equip our franchisees with the skills, knowledge and tools to grow their business.

With our brand standards in mind, we strive to provide all potential franchise owners with as much information as possible to help them expand, grow and evolve with a changing business environment.

Top Reasons Franchisees Love Owning a Handyman Connection Franchise

We have invested into our training and support systems, while re-engineering our business model to better position franchisees for growth and success in their start-up.

• Home repair and home remodeling is a vibrant industry that has numerous demand factors in place for a sustained period of time.
• The opportunity to generate a portfolio of multi-purchase, repeat customers.
• A Handyman Connection franchise offers a simple business model that requires no inventory and low overhead.
• A Handyman Connection franchise offers you flexibility, both in your time and in your lifestyle.
• A Handyman Connection franchise offers you freedom from the corporate grind giving you the ability to make your own decisions to grow and build a business as you want it to be.
• As a Handyman Connection franchisee, you will work for yourself, but not by yourself.
• Home Office Support – we offer the right mix of guidance and autonomy.
• The ability to interact with, support and service your local community.
• You will have the ability to interact with and learn from other Handyman Connection franchisees, customers and the home improvement craftsmen you engage to provide the services to homeowners.

At the end of the day, hands down, Handyman Connection has fostered, built, and introduced new relationships that I otherwise would not have experienced or been a part of. —Nate Bruen, Bloomington, MN

TRAINING

Providing our franchisees with best-in-class training is central to our mission of being a leader in the home improvement franchise industry and that is why we have spent the last 18 months overhauling our training & franchisee launch program to best help our franchisees get up and running in the most efficient way possible.

As the owner of a Handyman Connection franchise business, you will benefit from the following training opportunities:

• Pre-opening business setup and support.
• 5 weeks of training via webinars and conference calls leading up to a 5 day in-person training session.
• Onsite field support in your territory.
• Weekly calls with your operations support team.
• Peer-to-peer networking and collaboration.

MARKETING

When starting a handyman business, building a consistent and satisfied customer base focused on optimizing lifetime value is one of the most important activities a franchisee can do. That is why Handyman Connection helps each franchise owner in the following areas of marketing activity.

National Marketing

Supported by the Brand Development Fund, Handyman Connection provides marketing support in the following areas:

• Handyman Connection consumer website –HandymanConnection.com is designed to drive traffic and educate the consumer on our scope of services.
• Online and digital Marketing Campaigns, including Search Engine Optimization [SEO], Search Engine Marketing [SEM] and Social Media for lead generation and brand building for all locations.
• Monthly eNewsletter customizable for each location that a franchisee can use to communicate with their local market and customers.
• Affiliation with Angie’s List and Home Advisor on National Program levels to take advantage of these trusted and significant sources of potential customers.
• Email Retention Program – a customized email campaign that follows all closed work orders to support our Customers for Life strategy.
• Assistance with creative design needs for local marketing campaigns.
• The use of a Net Promoter System to measure and manage customer loyalty.

Local Marketing Programs

In addition to the national marketing efforts, Handyman Connection provides resources to help our franchisees effectively and efficiently market their new handyman business on a local level.

Handyman Connection franchisees thrive on being in charge of a business and must be able to staff and lead people. Franchisees also must have the financial acumen to handle the accounting duties of their company and the organizational skills to ensure that operations run smoothly.