SYNERGY HomeCare Launches Awareness Campaign Highlighting VA Home Care Benefits For Veterans

Majority of SYNERGY HomeCare Locations are Contracted with the VA; New ‘Serving Those who Served’ Initiative Focuses on Navigating VA Home Care Benefits and Support Resources

November 08, 2022 // FranchiseMarketingSolutions.com // Gilbert, Ariz. - In conjunction with Veterans Day this November, SYNERGY HomeCare has launched a new education and outreach campaign to raise veteran awareness about home care benefits for which they may be eligible.

SYNERGY HomeCare has more than 400 agencies nationwide. Following a concerted credentialing effort, the majority of these locations are contracted with the VA to provide home care services to eligible veterans and their families.

“Our new veterans initiative extends SYNERGY HomeCare’s long-standing commitment to providing personalized and compassionate care to veterans and their families,” said Rich Paul, Chief Partnership Officer for SYNERGY HomeCare. “With the vast majority of our…

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PuroClean of San Juan Hosts Grand Opening Event

Local Dignitaries and PuroClean Executive Leadership Attend Grand Opening Event of First PuroClean Franchise in the Caribbean

November 08, 2022 // FranchiseMarketingSolutions.com // SAN JUAN, Puerto Rico - PuroClean, one of the country's leading property restoration and remediation franchises, recently hosted a grand opening event for PuroClean of San Juan at the Caribe Hilton in San Juan. Led by Joseph Ortíz, a U.S. Army veteran and owner of PuroClean of Reston, Virginia, the San Juan location is the company's first franchise to open in the Caribbean. A Puerto Rican native, Ortíz launched his restoration business to provide emergency water, fire, mold and biohazard removal services to the island residents following an unusually active Atlantic hurricane season.

The grand opening event saw the attendance of local Puerto Rican dignitaries and PuroClean leadership including Steve White, President and COO of PuroClean, and George Hernández, SVP of Operations, Comm…

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Right At Home | Meet A Franchise Owner: Harley Cohen

For the past 17 years, Harley Cohen has been at the helm of the Right at Home in north Dallas, Texas, and he’s still just as passionate about it as the day he signed his franchise agreement. In fact, the highlight of his year was attending corporate’s Home Improvement event, which was held in-person for the first time since the pandemic. The event, which is held annually, brings together Right at Home franchise owners from across the country for a week of learning, engaging, and networking.

Right At Home Franchisee Harley Cohen

“We’re all together as an organization, as a family—we are the Right at Home family—and it’s so cool to see everyone together there,” said Harley. “We’re all aligned as a strong brand and especially after going through the pandemic, it’s very much needed. It’s so great to connect with other people who have experienced what we’ve all gone through.”

Pursuing a Purpose

The concept of being in alignment with Right at Home is som…

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Gotcha Covered Announces Opening Of Second Location in Connecticut

November 04, 2022 // FranchiseMarketingSolutions.com // STAMFORD, CT - Gotcha Covered is opening Gotcha Covered of Stamford. With the opening of the new center, the franchise has two locations in the state.

The new center is owned and operated by Dawris Gomez. With an emphasis on end-to-end consultations, this business will provide the best in soft and hard window treatments to homeowners in Fairfield County while offering a variety of blinds, draperies, smart solutions and much more.

"The Gotcha Covered brand dedicates itself to delivering a first-class experience to its customers," said Paul Linenberg, president of Gotcha Covered. "Nationally, we want our window treatments and consultation services to be accessible to those who look to improve the look of their homes and businesses.

"The local homeowners in the community are gaining an asset with Gotcha Covered of Stamford, and we are happy to have Dawris representing our brand with this new locatio…

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Restoration 1 Announces 2022 – 2023 Franchise Advisory Council Members

November 04, 2022 // FranchiseMarketingSolutions.com // DALLAS, TX - Restoration 1® has announced the franchisees selected to serve on the company’s 2022-2023 Franchise Advisory Council (“FAC”). The council facilitates transparency within the network on important topics within the Restoration 1 nation by having constructive open two-way communication between corporate and franchisees.

Members of the 2022-2023 FAC include:

President - Scott Whitaker - Spokane, WA Vice President - Ron Jones - Greater Charlotte, NC; Winston-Salem, NC Franky Burciaga - Austin,TX; San Antonio; Corpus Christi, TX Brad Jeffries - Jackson, MS Chris Kushmaul - Metro Detroit Ryan Klis - Suffolk County, NY; Cape Cod, MA

"Transparency is a quality we aim to achieve within our growing network, and as a core value to Restoration 1 we're prioritizing clear and honest communication through the participation and leadership of this new FAC…

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CertaPro Painters® Appoints Dawn Perry as New Chief Brand Officer

November 04, 2022 // FranchiseMarketingSolutions.com // Audubon, PA - CertaPro Painters® appointed Dawn Perry as the company's Chief Brand Officer. Perry brings over 15 years of franchise marketing expertise and more than 30 years of marketing experience, with a proven record of driving lead generation and delivering extraordinary brand experiences with a customer-centric approach.

As Chief Brand Officer, Perry joined the executive leadership team to provide strategic leadership in brand strategy and marketing.

"I’m pleased to welcome Dawn Perry to the CertaPro Painters® team," says President and CEO Mike Stone. "Besides her three decades of experience and success in transformative brand marketing from some of the leading brands, Dawn has a strong passion for our core values. I’m confident she will continue to grow our brand in a way that's consistent with those values."

Before joining CertaPro Painters®, Dawn served as S…

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Neighborly® Honors Its Top Performing Franchises

November 04, 2022 // FranchiseMarketingSolutions.com // WACO, TX - Neighborly® announced its top performing franchise owners of the year during the brand’s annual Reunion conference last month in Nashville, Tennessee.

“With the highest attendance we’ve ever experienced, this year’s Reunion represented a culmination of a year of growth,” said Mike Bidwell, President and CEO of Neighborly.

Top-performing franchise owners across Neighborly’s franchise network were recognized at the event, with awards including Rookie of the Year, presented to franchise owners who demonstrated outstanding performance in sales and building their organizations in their first 12 months, and the Neighborly Award, presented to franchise owners who are champions of the Neighborly vision, among many more. The highest honor a franchise owner can receive, Franchisee of the Year, was presented by each brand to the owners who have demonstrated exemplary growth, leadership, customer servic…

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Neighborly® Acquires Junk King®, A Junk Removal and Hauling Company

November 03, 2022 // FranchiseMarketingSolutions.com // WACO, TX - Neighborly® announced today its acquisition of Junk King®. This acquisition enters Neighborly into an entirely new service vertical and reinforces its position as the Hub for Home Services™. “At Neighborly, we want to be the mainstream home services a homeowner typically needs on a reoccurring basis,” said Mike Bidwell, President and CEO of Neighborly. “We saw Junk King as another excellent opportunity to expand into a new service vertical with a brand.” Co-founder Michael Andreacchi started the company from his garage in San Carlos, California in 2005 and began franchising it in 2010. Today, the customer-centric brand prides itself on its service and its goal to keep 60% of all materials it collects out of landfills by repurposing materials and recycling as much as it can. Junk King's extra-large trucks — which are 20% bigger than its competitors' — also work to decreas…

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Pet Butler | How a SWOT Analysis Strengthens Your Business Plan

Every business should have a written business plan. That plan is your roadmap to the future success of your company. Whether you’re a new business creating that blueprint for the first time, or an existing business conducting a strategic review, you want to create a clear, strategic plan to achieve your objectives. That plan includes building on strengths, minimizing weaknesses, maximizing opportunities and overcoming threats, which are all a part of a SWOT analysis.

But how do you determine what opportunities your business should pursue or what threats there are to your business’ success? In what areas does your business, and the people in it, excel? Are there weaknesses that need to be addressed?

What is a SWOT Analysis?

All these questions can be addressed with a SWOT analysis. This analysis is a strategic planning tool to help a company identify your company’s Strengths, Weaknesses, Opportunities, and Threats, or SWOT. Strengths and weaknesses are…

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Pet Butler Continues Growth With Signing Of Navy Vet To Double Territory Deal

November 02, 2022 // FranchiseMarketingSolutions.com // RALEIGH, NC - At Pet Butler, It’s never too late to pursue your dreams. Just ask 55-year-old Michael Kidd, a Navy veteran who recently retired after a 30-year career with the federal government. He’s going to earn a bachelor’s degree in December, and just fulfilled a lifelong dream of becoming a small-business owner. He and his wife, Michelle, bought a double territory from Pet Butler, which provides dog poop-scooping services and pet-waste removal to homes and multi-family communities for thousands of clients across North America. Their Pet Butler will serve customers in Cary, Apex, Holly Springs, Fuquay, Varina, Willow Springs, New Hill, and Morrisville North Carolina.

Having worked three decades for the federal government, Michael spent the past 16 years as a manager responsible for a team of 10 officers. He will graduate from Liberty University at year’s end with a bachelor’s degree in Business Administrati…
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Assisted Living Locators Offers Tips For Talking With Aging Parents Over Thanksgiving

November 02, 2022 // FranchiseMarketingSolutions.com // PHOENIX, AZ - Many of us will be spending Thanksgiving with our parents and siblings. This time of the year when we’re all together provides us with the opportunity to observe our aging parents’ well-being and have a conversation about any assistance they may need.

Assisted Living Locators, a nationwide senior placement and referral service, is providing tips for talking with aging parents over Thanksgiving to begin long-term care planning.

Angela Olea RN, Assisted Living Locators Brand President stated that festive occasions such as Thanksgiving are eye-opening to age-related decline, cognitive impairment, and health or safety issues facing older loved ones.

“Long-term care is an important topic that every family should discuss,” she explained. “Assisted Living Locators  is a free service that can help provide insight on preparing for the future. Our senior c…

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Caring Senior Service Expands Its Presence In Texas With A New Waco Location

The new office is owned by a husband-and-wife team who are both trained physical therapists with a passion for helping seniors

November 02, 2022 // FranchiseMarketingSolutions.com // WACO, Texas - Caring Senior Service, a private-duty, non-medical senior home care services company, today announced the grand opening of its new location in Waco, Texas, owned by physical therapists Dustin and Rebecca Rauch, a husband-and-wife team. The new office marks Caring Senior Service’s 17th location in Texas.

“Our background in focusing on treating complex and chronic pain as physical therapists and my personal experience working with my mother’s caregiver made investing in Caring Senior Service a natural progression for us,” Dustin Rauch said. “My mother suffered with ALS (amyotrophic lateral sclerosis), and the help of her caregiver was invaluable. We wanted to help seniors in our community remain healthy, happy and at home. Allowing seniors the ability to not end up in a…

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